Taking on new projects

Hi, I’m Bugra. B2B & B2C marketing director who builds AI automation

Marketing that brings you customers. AI that gives your team its time back. I plan the strategy, run the ads, SEO and content that find your buyers, and automate the busywork behind them, so your business grows without adding headcount.

Hiring a marketing director? Schedule an interview

Bugrahan Unsal, B2B and B2C marketing director in Toronto

What I can run for you

Hire me as your marketing director, or for one part of the system. Every service links to the work that proves it.

All services

AI Automation & Custom Software

Sales and quoting apps, order automation, lead pipelines and AI analytics, built for the teams that use them every day.

  • Leads reach the right person in minutes
  • Orders move between your tools on their own
  • Reports that update themselves
  • Quotes that go out the same day

In use today

  • Image LibraryThe sales team’s AI workspace
  • Order syncTwo Shopify stores, no retyping
  • AI estimatesAn assistant that takes estimate requests
  • Sales apps
  • Shopify automation
  • AI analytics

SEO & AI Search Visibility

Technical SEO, content, links and local search, plus the signals that get you cited by ChatGPT, Gemini and Google’s AI answers.

  • Technical SEO
  • Content strategy
  • AI search

Google Ads, Meta Ads & Analytics

Google Ads and Meta Ads planned around what sells, with GA4 tracking that ties spend to real orders and leads.

  • Google Ads
  • Meta Ads
  • GA4 tracking

Email Marketing, Cold Email & CRM

Weekly B2B promotions to retailers, cold email with Instantly to tens of thousands of B2B and B2C contacts, and Klaviyo flows that keep customers buying.

  • B2B email
  • Cold email
  • Instantly
  • Klaviyo

Content, Video & Social Media

Brand films, project videos, testimonial reels for ads, photography and full social media management on four platforms.

  • Video production
  • Photography
  • Social media

Website Development & Ecommerce

Fast, search-ready websites and online stores on WordPress, WooCommerce and Shopify, or custom builds with their own admin and AI.

  • WordPress
  • Shopify
  • Custom with AI

Not sure where to start?

Tell me about your business and I’ll suggest the first step.

Get a free quote

Selected work

Websites and online stores I built and grow. Open any of them right here: they run inside this page, so you never leave it.

All 7 projects

How we work together

Every engagement, from one automation to a whole marketing department, follows the same five steps.

  1. DiscoverYour numbers, channels, team and the manual work that slows you down.
  2. StrategyA clear plan with targets, budget and priorities, on one page.
  3. Build and automateCampaigns, content, websites and AI tools, shipped in short rounds.
  4. LaunchTracking, speed and security checked before anything goes live.
  5. Measure and scaleMonthly reports against the plan, then more of what works.

Experience and education

7+ years in B2B and B2C marketing and 10+ years in social media and content creation.

More about me

Experience

  1. 2026 to now

    Marketing Director

    RF Transparent (B2B) and Glass Railing Store (B2C ecommerce)

    Leads marketing for both brands across SEO, paid ads, email, social media and content, sets the plan and the budget on Google and Meta, and reports to the CEO. Sends RF Transparent’s weekly email promotions to its retailers and runs B2B cold email in Instantly. Built the team’s AI tools: a sales app, order transfers between the Ontario and Quebec stores and AI analytics.

  2. 2024 to 2026

    Branding Manager

    Kally LTD

    Brand positioning, SEO-driven traffic growth, ecommerce development, social media management, paid media strategy and a manufacturing brand video.

  3. 2020 to 2024

    Content & Marketing Specialist

    Media Force

    Content creation, social media and marketing campaigns.

Education

  1. 2020 to 2023

    Conestoga College

    Web Development & Internet Application Fundamentals, college diploma

  2. 2013 to 2015

    Anadolu University

    Business Administration and Management, college diploma

  3. 2008 to 2014

    Dumlupınar University

    Business Management, bachelor’s degree

Tools and industries

The platforms I work in every week and the industries I’ve marketed.

AI and automation

  • Claude
  • Claude Code
  • GitHub
  • Google Apps Script
  • Cloudflare Workers
  • Supabase

Marketing and analytics

  • Google Ads
  • Meta Ads
  • LinkedIn Ads
  • Google Analytics 4
  • Google Tag Manager
  • Semrush
  • Klaviyo
  • Instantly

Web and ecommerce

  • Shopify
  • WordPress
  • Elementor
  • WooCommerce
  • Cloudflare Pages

Creative

  • Premiere Pro
  • Photoshop
  • Illustrator
  • Adobe XD
  • CapCut
  • Canva

Industries I’ve marketed

  • Ecommerce
  • Home improvement and construction
  • Manufacturing
  • Real estate
  • Restaurants and hospitality
  • Events and concerts
  • Medical aesthetics
  • Local service businesses
  • Personal brands
  • Weddings

From the blog

Notes on SEO, AI search, AI automation and security, with dates and sources.

All 18 posts

Questions people ask

All 40 questions

How long does SEO take to work?

Usually several months, depending on competition, the quality of the site and consistency. Technical fixes show first; content and links build on them. SEO and AI search services.

What is the difference between SEO and Google Ads?

SEO builds organic traffic that lasts; Google Ads buys placement right away. Most growing businesses use both. Google Ads and Meta Ads management.

What can AI automation do for my business?

Remove repeat work: sales and quoting apps, order transfers between systems, lead routing in minutes and reports that join your platforms. AI automation and custom software.

Do you provide monthly marketing management?

Yes. Monthly packages can cover SEO, social media, ads, email, analytics and website optimization.

Do you provide marketing consulting or one-time sessions?

Yes. A one-on-one review of your online presence, SEO, performance, branding and content, with clear next steps.

Do you work remotely with clients in other cities or countries?

Yes, through video calls, cloud tools and shared project management.

Is SEO still worth it now that Google answers with AI?

Yes. Google says AI Overviews and AI Mode are built on its core ranking systems, and a page must be indexed and eligible for a snippet to appear as a link in them. Clicks are harder to win, though: in Pew Research Center’s March 2025 browsing data, people clicked a regular result on 8% of visits with an AI summary, against 15% without one. That is why my monthly SEO reports cover leads as well as rankings and traffic. SEO and AI search services.

Will AI automation replace people on my team?

It takes over the repeat work, not the judgment: copying data between tools, chasing follow-ups and rebuilding the same report. In the tools I build, AI drafts a reply from your own documents and past answers, and a person checks it before it goes out. Canada’s privacy regulators point the same way: their 2023 principles for generative AI keep the organization accountable for decisions and give people a route to a human review. AI automation and custom software.

Turning Vision into Digital Reality

Tell me about your business and what you want to change. A few sentences are enough, and I reply by email.